Johanna Basford
Packaging design for the Inky Evangelist

In these days of instant digital everything – genuine crafted illustration is often overlooked. Because it takes time, it takes a leap of faith and it doesn’t fit within the confines of many of the brand (or is that Bland) guidelines we see today. We’ve been fortunate enough to work with some really talented illustrators over the years.

Our packaging design shows the splendiferous illustration of the Inky Evangelist herself, which we’ve combined with tactile material and gold foil to create a range of elegant packaging. Johanna’s hand drawing captures a sense of escapism which no pixel could ever replicate.